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This is in the form (a+b)^n  where a = 3x, b = -2y and n=6.

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n=(n0)xn+(n1)xn1y++(nn1)xyn1+(nn)yn=k=0n(nk)xnkyk

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x+y)n=(n0)xn+(n1)xn1y++(nn1)xyn
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=(6X5X4)/(3X2X1)(3x)^3(-2y)^3

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= (-20)(27x^3)(8y^3)

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= -4320 x^3y^3

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Therefore the coefficient of 4th term is 4320